Back to our work

UNHCR cash-based interventions video script

1 min read

The United Nations High Commissioner for Refugees (UNHCR) helps and protects the rights of refugees across the globe. That includes in Yemen, where a long-running civil war has made millions of people refugees in their own country. Ascribe was called on to draft the script for a video that would support UNHCR’s important work.

How Ascribe helped

Years of civil war in Yemen have left more than half the population in need of humanitarian assistance and protection. UNHCR provides assistance in a variety of forms, including cash, to Yeminis displaced by conflict. To instill confidence in donors and potential donors that their contributions go to people who need it, UNHCR wanted to create a short video outlining the key steps in its cash assistance program — and reinforcing the challenges and scale of the humanitarian crisis in Yemen.

An existing client of Simple Story, UNHCR approached the video production agency for the visual elements. The video also needed a script that communicated UNHCR’s key messages clearly and concisely to meet the video’s short runtime target. For this essential component, Simple Story turned to its sister company Ascribe, which had recently come under shared ownership.

Ascribe’s team of experienced writers quickly produced a script featuring brief, focused narration and a suggested visual flow.

From there, Simple Story used the script to create a storyboard, followed by styleframes, then produced an animated draft with voiceover and music.

The final video has a runtime of under 90 seconds, and outlines the need in Yemen and the particulars of UNHCR’s cash assistance program in plain language. It ends with a call to action to donate and help displaced Yeminis and their hosts across the country.

The video was well received by the client, who appreciated the high quality of the product despite the short turnaround time.

Ascribe Deliverable: Video Script

Our process:

Client briefing and background review
Writing, editing and revisions
Coordination with video production partner

Simple Story Deliverable: Video

Simple Story's process:

Client briefing and background review
Storyboard
Styleframes
Styleboard
Voiceover recording
Music selection
Animation

Learn more about our script writing service!

Learn more

”They delivered a good product with a very short turnaround. Great reception of the video and positive feedback. Appreciate somebody from Simple Story attending the the launching of the video. They were very responsive and professional.”

Melanie Gallant

UNHCR

Back to our work

Continue Reading

White papers

2 min read

EHRC Empowering Futures white paper

From co-op programs and apprenticeships to internships and field placements, work-integrated learning (WIL) prepares students for the workplace while giving employers access to a steady pipeline of new talent. To promote its WIL wage-subsidy program, Electricity Human Resources Canada (EHRC) tapped the Ascribe team to develop a series of marketing communications collateral, including an in-depth white paper on the benefits of WIL for the electricity industry.

Annual reports

2 min read

National Research Council 2021–2022 annual report

Teams of researchers, engineers, technical advisors and other dedicated professionals make groundbreaking science possible at the National Research Council of Canada (NRC). In 2022, Ascribe developed a bold new approach for the NRC’s annual report, celebrating the people who power the research and highlighting how their work is helping address issues facing Canada and the world.

Video scripts

1 min read

Bell private mobile networks video script

Bell wanted to produce a 90-second video to quickly communicate the benefits of its 5G private mobile network solutions for enterprises across all industries. The company tapped long-time content partner Ascribe to develop creative approach options for the video and then draft the script based on the Bell team’s final selection.

Presentations and speeches

1 min read

Bell sales presentations

Bell offers business solutions across network, voice, cloud, cybersecurity and Internet of Things (IoT) technologies. Presentations are an important tool for selling those solutions, communicating key benefits and technical specifications to the target audience. Whether it’s developing a brand new presentation or refining an existing one, Bell has long enlisted Ascribe’s expertise to ensure its slide content is clear, polished and effective.

Event coverage and reporting

1 min read

Mental Health Commission of Canada event coverage

In pursuit of its mandate, the Mental Health Commission of Canada (MHCC) regularly assembles interested parties from across the country to collectively advance actions that strengthen the mental health system. Ascribe has covered numerous MHCC conferences and meetings, providing journalistic summaries of presentations and panels, distilled lists of key takeaways, and accurate records of recommended actions.

Copyediting and proofreading

1 min read

Canada Post Collection Canada copyediting and proofreading

Collection Canada is a stunning hardcover book that brings together all the collectible stamps issued by Canada Post each year. For more than a decade, Ascribe provided expert copyediting and proofreading services to help tell the story of those stamps — and in turn, the story of Canada itself — in a consistent, reader-friendly way.

Event coverage and reporting

2 min read

Atlas Institute for Veterans and Families reference group meetings

Veterans of the Canadian Armed Forces and RCMP, as well as their families, can experience a range of mental health challenges. When the Atlas Institute for Veterans and Families was established to help address those challenges, they called on Ascribe to capture input from those most affected and translate it into useable reports to inform their action plans.