Our thinking

An annual report is more than just a checkbox on your yearly to-do list: it’s a chance to call attention to your organization’s biggest accomplishments, inspire confidence in stakeholders and reinforce your long-term vision

Editorial planning is critical to maximizing the benefits of your content investment. Find out how the team at Ascribe can help.

Find out how a messaging script can help your employees talk about your organization and what it does more clearly and consistently.

Find out why businesses should tailor their marketing strategy for B2B and B2C audiences — and how Ascribe can help develop the right strategy.

Whether we’re developing an annual report, creating website content or composing a blog, the content-gathering phase is critical to the writing process at Ascribe.

What’s the key to a great interview? Preparation. Find out what you can do to get ready for a productive content-gathering interview with Ascribe.

Find out how to craft engaging and persuasive speeches and PowerPoint presentations with these five tips from Ascribe’s writing and editing team.

We asked AI what it thinks of the rise of generative AI for content creation

We compared our white paper with that written by ChatGPT

Corporate marketing content needs to be developed faster and for more platforms than ever before. But it isn't always feasible or recommended to have in-house writers. The solution: outsourced writing support.

How they work, what they do best and where they fit into your marketing mix

We ask for second opinions all the time. From medical diagnoses to cooking, they can give us the confidence we’re on the right track — or help us reset if we’ve gotten off-course. Writing is no different.

In a crowded marketplace, having a unique tone of voice is a powerful tool that any company can use to set itself apart. But developing and applying a unique tone of voice is easier said than done.

Discover what makes good content stand out from the rest. Ascribe can help you deliver top-quality writing that resonates with your audience.

Discover the difference between substantive editing, stylistic editing, copyediting and proofreading — and how Ascribe can help you take the content prepared by your in-house team to the next level.